Nagomi No Yoneya BAY-B Yokan Japanese Sweet Bean Jelly 5-Pack Assortment

Nagomi No Yoneya has been making wagashi on the approach to Naritasan Shinshoji Temple since 1899 — one of the oldest confectionery shops on one of Japan’s most visited pilgrimage routes.

The BAY-B Yokan is the shop’s most modern product: a five-flavor assortment of bite-sized yokan developed by a team of female staff over the course of a year, with the explicit goal of making something that feels new rather than traditional.

The name references Chiba’s position on Tokyo Bay — “BAY” — and the idea of a fresh start in a classic format.

Yokan is Japan’s most established wagashi: a firm, smooth sweet made from red bean paste, agar, and sugar, set in a rectangular block and sliced.

The BAY-B versions take that foundation and apply it to flavor combinations that the traditional format has never attempted, all using ingredients sourced from within Chiba Prefecture.

The five flavors each have their own logic.

Salt Almond uses Chiba-grown salt to create a sweet-savory contrast with the richness of finely chopped almonds.

Apricot Honey tempers the natural acidity of apricot with Chiba-grown honey, producing a mellow, juicy yokan with actual fruit flesh texture.

Blueberry Azuki pairs Chiba-grown blueberry with the earthiness of azuki red beans, the acidity of the berry working against the bean’s sweetness.

Strawberry Soy Milk combines Chiba-grown strawberry purée with soy milk for a mild, creamy pink yokan that sits closer to a Western confection than a traditional wagashi.

Nanohana Lemon — the most distinctly regional — uses a purée of nanohana, the canola blossoms that are Chiba’s official flower and a symbol of the prefecture’s spring landscape, with lemon peel for fragrance.

Five flavors that could only come from one prefecture.

About this item
Item Name : BAY-B Yokan 5-Pack Assortment
Brand : Nagomi No Yoneya
Item Form : Yokan (Japanese Sweet Bean Jelly)
Number of Items : 5 Counts (Box of 1)